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Pied Piper Management Company, LLC helps brands improve the omnichannel sales and service performance of their retailers.

Press - Powersports

Press Release: BRP'S CAN-AM UTV/SIDE-BY-SIDE DEALERS RANKED #1 BY 2020 PIED PIPER PROSPECT SATISFACTION INDEX® (PSI®)
Study measured in-dealership treatment of U.S. UTV shoppers
Shows impact of COVID – 19 on dealership sales behaviors

September 2020

Monterey, California, USA – September 28, 2020 – COVID-19 drove industrywide changes in dealership sales behaviors, but for the third year in a row, BRP’s Can-Am dealerships were the top ranked UTV brand, reports the newly released 2020 Pied Piper Prospect Satisfaction Index® (PSI®) U.S. UTV Industry Study. The study measured in-person treatment of Utility Task Vehicle (UTV) shoppers who visited a dealership between April and August 2020, reflecting the impact of COVID-19 on dealership ... Read More >

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Tags: Ag OPE outdoor power equipment powersports Side-by-side UTV

Press Release: HARLEY-DAVIDSON DEALERSHIPS RANKED #1 IN 2020 FOR RESPONDING TO WEBSITE CUSTOMERS, REPORTS PIED PIPER PSI®
Aftermath of coronavirus pandemic expected to reward those who cater to online customers

May 2020

Monterey, California, USA – May 4, 2020 – Harley-Davidson dealerships ranked highest in the 2020 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Industry Study, which answers the question, “What happens when motorcycle or UTV customers visit a dealer website and inquire about a vehicle?” Dealerships selling Indian motorcycles were ranked second. The study was completed before the appearance of the coronavirus pandemic, but in the aftermath of the pandemic dealer response to website ... Read More >

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Tags: OPE outdoor power equipment powersports Side-by-side UTV Web-lead

Press Release: HARLEY-DAVIDSON DEALERSHIPS RANKED #1 FOR RESPONDING TO WEBSITE CUSTOMERS, REPORTS PIED PIPER PSI®
Annual industry study rated Powersports and Outdoor Power Equipment brands that sell motorcycles or UTVs

May 2019

Monterey, California, USA – May 6, 2019 – Harley-Davidson dealerships ranked highest in the 2019 Pied Piper PSI® Internet Lead Effectiveness® (ILE®) Industry Study, which answers the question, “What happens when UTV or motorcycle customers visit a dealer website and inquire about a vehicle?” Scores ranged from zero to 100, with 21% of dealerships nationwide scoring above 60, demonstrating an effective website-response process. However, 58% of dealerships scored below 40, struggling to respond ... Read More >

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Tags: Motorcycle Mystery shopping OPE outdoor power equipment powersports Side-by-side UTV

What others are Saying:

"We’ve built a process at our 19 dealerships and 35 brands around Pied Piper’s mystery shop results. Bottom line? It works. We are very pleased not only with the improvements Pied Piper has helped us make, but also the great support provided."

Group VP ~ 5-Year PPMC Client

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